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Short bio
Leo Morejon has spent his career at the intersection of technology and human behavior.
He’s behind the first Guinness World Record ever set through social media and the Oreo Blackout Tweet, which won a Cannes Lion and changed how brands think about speed and presence.
Today he leads social media and influencer marketing in-house for major brands, sits on a Fortune 500’s AI Center of Excellence, and spends the rest of his time thinking about AI, its impact and how to have it support people, building AI tools, teaching AI to marketers, and being a husband and father to a fearless three-year-old and a pug.
Long bio
Leo Morejon has spent his career at the intersection of technology and human behavior.
He got his start at JWT when social media was still new territory for brands, then spent years at 360i running Oreo cookie’s social media.
That run produced the first Guinness World Record ever achieved through social media and the Oreo Blackout Tweet during Super Bowl XLVII. That single post redefined what it meant for a brand to be present, fast, and human in the moment. This work has been recognized with a Cannes Lion, CLIO, and other awards.
He has also taught digital marketing and MarTech as an adjunct professor at Iowa State University and West Virginia University.
Today Leo leads social media marketing and influencer marketing in-house for major brands and is a leader in AI.
He sits on the AI Center of Excellence for a Fortune 500 company and builds and teaches AI on his own. His projects include JingleMyBrand.com, an AI jingle generator he vibe-coded in a weekend.
What drives him isn’t the technology itself but the harder questions underneath it: How do we use AI responsibly? What do we owe the people these systems affect? What does it mean to stay human as the tools get faster?
Outside of work, Leo is a husband and father to a fearless three-year-old and a pug.
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